For a company that makes things, the factory floor is the most important place and manufacturing employees are the most important audience. What they make brings revenue to the company. If everyone knows what to do, how to do it, why the business is being run the way it is and how their actions affect customers, the company thrives and people throughout it keep their jobs. If nobody knows or cares about what’s going on, if decisions and changes aren’t explained and customers are nothing more than a faceless entity out there, the motivation to be productive disappears and job losses are sure to follow. Read why Robert J. Holland believes so many communicators in manufacturing companies lose touch with the factory floor in his blog, "Communication at Work."

Did last year's economy leave your communication training budget in a shambles? Why not avoid travel costs and expensive conference fees by bringing the training to you? Consider an in-house training session with Robert J. Holland. From skills training to knowledge building, Robert offers a variety of training programs customized to meet your team's professional development needs and to work within your time constraints. Topics include:

• Writing for online or print vehicles
• Managing the communication process, including reviews and approvals
• Integrating all your communication vehicles into a cohesive communication program
• Strategic communication planning
• Determining the role of social media in your communication program
• Providing communication counsel to your internal or external clients
• Measuring the impact of communications

Contact Robert directly to talk about the in-house training that's right for you.

Follow Robert J. Holland on:

• Twitter: @robertjholland
• Facebook: www.facebook.com/robert.j.holland
• Blog: www.robertjholland.wordpress.com

Recent work by Holland Communication Solutions includes:

• Helping AREVA NP Inc. of Lynchburg, Va., with strategic communication planning for the company's Information Systems department
• Working with the Human Resources Communications & Change Management team at Dominion in Richmond, Va., to create more efficient communication processes
• Providing a day of consulting to several communication teams at Capital One in Richmond, Va.
• Continuing to provide editorial services and corporate communications support to Altria Client Services in Richmond, Va.